Fashion has always told a story, whether it’s through design, fabric, or the way it makes us feel when we put it on. But for Mayamiko, their fashion isn’t just about looking good. Every piece of clothing, accessory, fabric is rooted in a commitment to sustainability. At Munjiri Videos, we believe in the power of storytelling to transform brands. And Mayamiko is a fab example of how fashion can be a force for good.
Malawi
The story of Mayamiko begins in Malawi, a small, beautiful country in Southern Africa. When Maria, the founder of Mayamiko, first visited Malawi, she came across the chitenje fabric, a traditional textile worn by many people in the region. There was something magical about the patterns, the energy of these fabrics.
Maria wanted to use this beautiful tradition to create something that would not only celebrate Malawi’s rich culture but also contribute to the economic growth of the local community. And so, Mayamiko was born, fashion with a purpose.
Ethical Fashion
Mayamiko isn’t just a fashion brand, Maria wanted to build a brand that didn’t just focus on style, but also on the well-being of the people behind the scenes and the planet that sustains us.
When you purchase a piece from Mayamiko, you're not just buying a garment, you’re holding a piece of someone’s story in your hands. The fabrics are sourced from local Malawian markets where women traders handpick each textile. Once these fabrics make their way to the solar-powered workshop in Lilongwe, they are transformed into something special. Each piece is crafted with care and love by local artisans who understand the importance of creating timeless fashion that will last.
In a world obsessed with fast fashion, Mayamiko is a refreshing change. Their philosophy is simple but powerful: #LovedClothesLast. This isn’t just a catchy hashtag, it’s a commitment to making clothing that aren't just for the moment, but for the years to come. You’re investing in quality that will last far beyond fleeting trends. Each time you wear a piece from Mayamiko, you’re reminded of its story, the people who made it, and the positive impact your purchase is having.
One of the most inspiring aspects of Mayamiko’s story is their commitment to empowering women. Through their training programs, they provide disadvantaged women in Malawi with the skills to become successful seamstresses and entrepreneurs. The training isn’t just about sewing, it’s about financial literacy, business management, and entrepreneurship. Graduates leave the program not only with a skill but with the tools to start their own businesses and support their families.
After completing the training, Mayamiko helps these women get started by covering 70% of the cost of their own sewing machines. This isn’t charity; it’s a way to invest in women and help them break the cycle of poverty.
If there’s one thing Mayamiko is passionate about, it’s sustainability. They’ve taken the zero-waste philosophy to heart, ensuring that every scrap of fabric is put to good use. What might be discarded elsewhere is repurposed into headbands, accessories, and even parcel bags. Nothing goes to waste, and every part of the production process serves a greater purpose.
Their workshop is solar-powered and commited to eco-friendly production. From the fabrics they source to the way they power their operations, sustainability is woven into every part of Mayamiko.
Mayamiko’s dedication to sustainability and empowerment has not gone unnoticed. Their collections have been featured in major publications like Vogue, Refinery29, and Suitcase Magazine.Their fashion isn’t just about looking good it’s about knowing that every purchase supports a better future for the artisans, the community, and the planet.
1. What makes Mayamiko’s clothing sustainable?
Mayamiko’s clothing is made from handpicked fabrics sourced from local Malawian markets and organic producers. Their solar-powered workshop and zero-waste philosophy ensure that each piece is crafted with the environment in mind.
2. How does Mayamiko empower women?
Mayamiko provides sewing and business training to disadvantaged women in Malawi, helping them become entrepreneurs and seamstresses. Graduates of the program are given the opportunity to buy their own sewing machines with 70% of the cost covered by Mayamiko.
3. What does #LovedClothesLast mean?
#LovedClothesLast is a movement encouraging the purchase of timeless, durable clothing. Mayamiko designs pieces that are built to last, promoting sustainable consumption and reducing the environmental impact of fast fashion.
4. What kind of products does Mayamiko offer?
Mayamiko offers a wide range of products, including organic denim, handwoven blankets, knits, and accessories. They also have a collection of home decor items like table runners and cushion covers—all made with sustainable materials.
5. How can video help my sustainable brand tell its story?
Video storytelling is an incredible tool to showcase your brand’s impact and connect with your audience on a personal level. At Munjiri Videos, we help sustainable brands craft meaningful video content that highlights their values, mission, and the people behind their brand.